It is said that one must fail in order to succeed.
As I started the process of building a new website and new branding around my Etsy shop I found myself failing over and over again. It can be discouraging and there were many times I questioned whether this was all worth it. But I chose to push through because I realized that no matter how many times I fail I can always begin again.
With the promise of starting over and doing it better I realized three truths:
I can learn
Each time I hit a roadblock I had to make a choice to either quit or learn how to do it better. This forced me to pursue what I was attempting to do and find a way through it. Sometimes it meant watching a YouTube process video. Sometimes I had to consult with the website support team. Sometimes I had to do some extensive research into how others were doing it. Whatever the case, I had the opportunity to begin again and learn how to do it better.
I can discover who I am and who I am not
There are so many unwritten (and written) ‘rules’ around blogging and SEO and marketing that it becomes overwhelming. In trying to follow the ‘rules’ I sometimes found that the rule didn’t fit me. I had to decide if I was making a decision based on someone else’s rules or based on what works for me. Was I going to let others dictate my online space or was I going to find my own niche? Choosing to begin again allowed me to discover what I wanted out of this, not some unknown person who writes the ‘rules’.
I can improve over time
The most freeing realization in all of this was the notion that I don’t have to get it right the first time and that I don’t have to know all the answers. This lifted an enormous amount of pressure from my shoulders! If I don’t get it right today, I can work on it over time and make it into what I want it to be. As they say, Rome wasn’t built in a day. And neither is any good thing. Knowing I could begin again freed me up to just start even if it wasn’t perfect because I am a work in progress.
So I write to encourage you today. Do you find yourself at a crossroads? Is life feeling difficult? Have you straight up failed? Is there something you have walked away from because you feel you have failed?
I urge you not to quit. But rather take up the opportunity to begin again.
And you will succeed.